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News America Marketing
News America Marketing, often referred to as just News America, is a marketing business owned by News Corp. It publishes ''SmartSource Magazine'', a weekly consumer-branded newspaper insert offering advertising and coupon promotions, delivered in over 1,600 newspapers in the U.S.〔(【引用サイトリンク】title=Our Products – SmartSource Magazine )〕 and is one of three companies in the United States (the other two are Valassis Communications and Insignia Systems, Inc.) that control almost all the in-store ads and grocery coupons in the United States.
One major division of the company is SmartSource iGroup, formed in 2000 from acquisitions and investments and runs the company’s online couponing site, www.smartsource.com, in addition to other interactive consumer businesses like sampling and direct mail. The SmartSource brand began in 1998.
== History ==
The News America FSI was formed when News Corporation purchased the marketing divisions of two Free Standing Insert (FSI) business competitors: Quad/Marketing Inc. and Product Movers Inc., in 1988.〔(【引用サイトリンク】date=August 16, 1988 )〕 In 1997, News America purchased Actmedia, an In-Store marketing and promotions company that operated out of Connecticut, and the company changed its name to News America Marketing.〔(【引用サイトリンク】date=July 1, 1998 )〕
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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